When we think modern we think of new and improved things,
the latest gadgets and contemporary design. However, modernism revolving around
Western culture is in fact classed as between 18th and 19th
century, with the 17th to the 18th century being the
Enlightenment era. A quote by philosopher, economist and sociologist, Karl Marx
(1818 – 1883) highlights exactly what is meant by the idea of modernism – “All
that is solid melts into air.” The idea that everything is constantly changing
challenges the concept of the word ‘modern.’ From the writer H.G. Wells, "The crisis of today is the joke of tomorrow" (1920) up to
Politian Tony Blaire, “The scale of challenges now dwarf what we faces in 1997”
(2008) it shows that the changes in which we face and have face have been and
will continue to be consistent.
During the Enlightenment period, the importance of
rationality and science rather than faith, superstition and tradition surfaced.
Intellectual reaction against received authority i.e. The French Revolution.
The need for progress, the thriving optimism and desire for absolute knowledge
became the step towards the industrial revolution (1760 – 1840). Areas changed
from rural to urban with new working and living conditions. There were
factories, mass production and major transformation. However with that came
social alienation, this caused the growth of railways and transport.
The Arts and Crafts Movement was dominant during this period.
(Stenburg Bros.: Man With a Movie Camera poster.) Modernism in Visual
Communication became surreal, graphic and fragmented. This contrasts to the
usual detailed, fantastical and classical illustrations that once were. Now it
would involve mixed media and edgy design, espousal of the new and rejection of
history and tradition. It was the utopian desire to create a better world from
scratch. With design came the almost messianic belief in the power and
potential of the machine and industrial technology; rejection of applied
ornament and decoration, an embrace of abstraction.
| Skandium. (2010). Miature zig zag.www.skandium.com/miniature-zig-zag-stoel. Last accessed 23rd Sep 2014. |
Modernism and revolution in architecture and design revolved
around form following function, Louis Sullivan, also known as 'the father of modernism' was the creator of the skyscraper. Another example of basic functional design is the Zig Zag chair designed by Gerrit Rietveld in 1934, objects and designs are now legacies from a previous original idea. Traditional design had been replaced with contemporary. Another example would be the iPod and the record player, both have the same function however one is more practical.
| Cargo. (2010). Industrial Revolution Illustration.http://ben-jennings.com/Industrial-Revolution-Illustration. Last accessed 23rd Sep 2014. |
| Cargo. (2011). Photomontage: A collection. http://cargocollective.com/mat200a/Photomontage-A-Collection. Last accessed 23rd Sep 2014. |
We as humans want to make our mark in the world. From the
cave drawings around 30,000 years ago to graffiti today, we are continuously influenced by what is
around us and what is to come. Cartoonist, Ben Jennings illustrates what is around him. He
has a series of pictures created from the influence of the industrial
revolution. Current artists today are influenced by photographs and drawings
from those who created art subjected by their society at the time, thus the
paradox continues. Alexander
Rodchenko is one of many examples who were part of the change.
Modernism is an umbrella term for a wide array of movements
which mostly occurred after the World War, characterised by changing attitudes,
innovation and freedom from realism.
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